Any retail business will usually notice this three things to ensure the survival of the business. They believe that these three things if not supervised and well managed will bring business to bankruptcy. These three things are:
1. Relationships with customers
Retail business is closely related to the customer, because their earning is so dependent on the customers spending. Retailers has now been realized that the retail business is not just selling the product, but the customer service is just as important. Even now customer service is a top priority in maintaining the sustainability of a business. So, retailers will always maximize their efforts in maintaining relationships with customers.
2. Employee Productivity
Retailers are now realize that their employees not only serve as a shopkeeper. Their presence is far more important than just keeping the shop or protect against loss of goods. Retail store employees are ambassadors of the company, which is good or bad a company will showed by employees behavior in serving the customers. For that purpose, retailers will design some training program to its employees so that they are more productive, and more polite to behave when communicating with customers.
3. The ability to meet targets and ensure operational excellence
Every business will certainly have a target, as well as retail businesses. Business target not only relies on company's earning but also focuses on how to increase the store brand awareness. Increasing brand awareness could be done with creating a perfect system of store operations. The operating system started from the provision of goods, hiring employees, training program, and culminate in transactions with its customers.
No comments:
Post a Comment